The digital landscape has profoundly reshaped the education sector, making personal branding an indispensable tool for online school owners, teachers, and mentors. Far from being just a buzzword, personal branding serves as your professional identity, intricately weaving your skills, values, experiences, and passions into a unique narrative. This narrative not only defines you but […]
Leveraging Email Marketing for Online Schools
In an age teeming with digital marketing tactics and tools, email marketing stands as an enduring and robust strategy for online schools. With its unparalleled reach and effectiveness, it bolsters student acquisition, enhances student engagement, and stimulates overall business growth. While some critics argue that email has become outdated, studies suggest that it remains […]
Maximizing Course Sales with Chatbots
Chatbots, the ever-ready digital assistants, are becoming more sophisticated and integrated into various businesses. Leveraging their advanced capabilities, they’re providing an innovative avenue for businesses to engage their audience, including in the domain of online courses. This article aims to guide you on how to maximize your course sales using chatbots. What is […]
4 Decisions for Building an Exceptional Online School Website
Creating an online school website is a significant leap in the expansion of educational accessibility to a broader global audience. This innovative venture, however, requires meticulous decision-making to optimize functionality, user engagement, and overall user satisfaction. In this comprehensive guide, we delve into the five best decisions you need to make when developing an […]
How to Create Your Online Course: Step by Step Guide
Creating online courses can be both a rewarding and lucrative venture. Here is a step-by-step guide with useful resources and practical examples from Softbook, a state-of-the-art platform for course creation and management. Step 1: Uncover Your Course Idea The first step is to identify your course topic. Pick a subject you’re knowledgeable and […]
Deciding Where to Host Your Online Course: A Detailed Overview
When you’ve put your heart and soul into creating an online course, the crucial next step is deciding where to host it. This decision can impact various factors – your course’s exposure, accessibility, ease of use, and even financial success. Selecting a platform is not one-size-fits-all, but certain elements are universally desirable – a […]
Launching Your Online Course: A Comprehensive, Practical Guide
The journey of creating an online course is both exciting and rewarding. Whether you’re an expert in vegan cooking, digital marketing, or graphic design, you can utilize the online space to enlighten learners around the world. Here, we’ll guide you through the key stages of launching your online course, peppered with life hacks, resources, […]
14 Tips for Creating Engafing Video Content
Creating impactful video content is no longer a choice but a necessity in the digital realm. With a significant number of adults worldwide using YouTube and other video sharing platforms for entertainment, education, and information, video content is a powerful tool for engaging audiences online. Amidst the plethora of content available on these platforms, […]
12 Steps On Selling Courses Through YouTube
Selling courses on YouTube is the new trend in the era of online education, leveraging YouTube’s massive audience of 2.6 billion users worldwide. Although direct course selling through YouTube is yet to become a widespread reality, the platform has already started supporting online education by launching features such as a dedicated player for education, […]
